Who am I really? What ‘secret sauce’ can I bring to the table?

Well, I could tell you it’s my background in PR and marketing. My years in the trenches of agency-land, arming me with a solid understanding of promotion, consumer psychology and the power of words.

Or I could tell you it’s my natural knack for storytelling and creative turn-of-phrase.

I could also give you a spiel about all the great projects I’ve worked on and share all the blush-inducing feedback I’ve received from my lovely clients.

But what I really want to tell you is WHY I do what I do…

And why I love doing it.

I’m a copywriter because I love helping people find the right words to articulate the great ideas swirling around their brain.

I love helping people finally overcome the frustrating word-hurdles that have stopped them from moving forward in their business because they didn’t know WHAT to say or HOW to say it.

I also love the challenge of bringing a brand’s unique voice and personality to life. The personality that will win the hearts of fickle customers, spark a connection and turn “add-to-cart-apathy” into “shut-up-and-take-my-money!”

When I’m not busy writing up a figurative storm…

You’ll find me either at the beach with sandy feet and salty hair, in my kitchen cooking up some new (mostly) delicious creations or hitting the road on an adventure with my partner Alex.

Sound like I’m the copywriter for you?

Great!